Stop the presses â Taylor Swift posted a TikTok. The pop star (and film auteur) teased her upcoming tenth album, Midnights, with a 15-second clip of her working on the record. And it was a tease, showing Swift collaborating with right-hand producer Jack Antonoff, cutting some vocals, and ⌠not much else. The biggest mystery, though, was Swiftâs choice of song: âlife you leadâ by niceboy ed. The track appears to be the first release by the artist and, per the YouTube description, just came out yesterday. Suspicious, right? Well, letâs go a little deeper. After the song was released, a stan Twitter account for Swiftâs boyfriend Joe Alwyn, @joealwyndrunk, tweeted the song. âThis guy Ed is one of Joeâs close friends and he released his first song,â they wrote, adding in a later tweet that âthereâs a lot of evidence of their friendship.â And there is! Alwyn is one of @niceboy_edâs few followers on Instagram, and much of the praise for the song that niceboy ed reposted to Instagram is from accounts that Alwyn ďťżalso follows. (Per one of those supportive posts since removed from niceboy edâs Instagram, ed ârolls up entire pizzas in restaurants and eats them like a burrito.â) @joealwyndrunk later claimed to post a picture of Alwyn and Ed, saying Ed was part of his longtime friend group, the âFrosty Crew,â whom Swift is also allegedly cool with.
At this point, maybe youâre wondering, Couldnât this just be Joe Alwyn? Thereâs certainly a chance. Aside from the overlap on Instagram, the song itself does seem to be sung by someone with an English accent. It also uses the U.K. copyright symbol in the YouTube description, implying it was released in the U.K., and a locked Twitter account for @niceboy_ed says itâs based in London. Not to mention that the song itself sounds a lot like Bon Iver, a big influence on Alwyn â who he actually worked with on Swiftâs 2020 song âexile.â (And stage names are nothing new to Mr. Swift, f.k.a. William Bowery.) Plus, doesnât that baby on the cover kind of look like a baby Joe? (If youâre hung up on that photo: If niceboy ed is Alwyn, wouldnât any photo of Alwyn be a photo of Alwyn with Ed? Think about it.)
This sort of promotion isnât new for Swift. Remember a few years ago when she promoted a cover of âLook What You Made Me Doâ that ended up being by her brother, Austin? This time, it seems equally planned out, judging by the nonchalant smiling emoji that niceboy ed posted to Instagram after Swift used their song.
So sure, maybe sheâs just doing a (major, major) solid for one of her boyfriendâs friends. Maybe this is an act of love for her boyfriend. Or maybe the song is actually a clue to Midnights and niceboy ed was a co-writer. Hell, this could even be a song from Midnights rerecorded by another artist and released before Taylorâs version! Every theory is on the table at this point â Swifties, itâs just the life you lead.