The Best B2B E-Commerce Platforms of 2025
Forbes Advisor Ratings
How To Choose the Best B2B E-Commerce Platform
As you shop for the best B2B e-commerce platform for your business, there are several things to consider, including:
Essential Features
The leading B2B e-commerce solutions offer these features:
- Site building and content management tools: Your website is a key component of your customers’ e-commerce experience. That’s why you should opt for a platform with comprehensive site building and content management tools. Pre-made customizable themes, drag-and-drop editors, import and export features, and social media integration can all come in handy.
- Restricted access: Depending on the nature of your business, you may want to restrict access to preregistered clients. The right solution will ask for customer verification through an ID or other credentials so that unauthorized visitors can’t access your content and products.
- Easy ordering and reordering: Chances are most of your business clients return to you on an ongoing basis. Features such as the ability to share order history and lists as well as quick restock and bulk ordering are a great way to save them time and hassle.
- Flexible payment options: It’s in your best interests to accommodate the payment preferences of your B2B clients. Ideally, the platform you choose will allow you to do so through purchase orders, credit cards on file, e-checks and integrations with digital payment solutions.
- Recommended products: Advanced software should provide your customers with a list of recommended products based on their search and purchase history. This can simplify cross-selling and improve your bottom line.
Security
It’s vital to keep the sensitive information of your B2B clients safe. They should feel comfortable making online purchases from you because of the security features that have been implemented in your site. These may include SSL certificates, multifactor user authentication, robust password policies, data encryption, including HTTPS and SSL, and more. A secure platform can reduce the risk of cyberattacks and protect your reputation.
Ease of Use
The B2B e-commerce solution you pursue must be intuitive for you and your customers. Your customers prefer a website that is fast, reliable and easy to use. They should be able to find what they’re looking for quickly and place orders within minutes. A complicated website can turn them off and steer them toward your competitors.
Integrations
Whether you’re a startup or have been serving B2B customers for quite some time, it’s highly likely that you use other types of software. Ideally, your e-commerce solution would integrate seamlessly with your accounting software, CRM, email marketing tool and any other existing software programs you depend on to run smoothly.
Methodology
When evaluating the best B2B e-commerce platforms available, we considered a variety of factors such as pricing and value, site building tools, payment processing and accounting, additional features, and service and support. We assigned a weighted score to each value and narrowed the field down to the top contenders based on their total score.
- Pricing & Value (15%): Unless you have unlimited funds at your disposal, pricing is an essential factor when choosing a B2B e-commerce solution. We gave this category a weight of 15% and looked at factors including free plans, monthly subscription costs, free demos and cost transparency.
- Site Building Tools (20%): Since your website can make or break the success of your e-commerce efforts, we assigned a weight of 20% to site building tools. Our team prioritized platforms with drag-and-drop editors, custom domains, pre-built themes and templates, and coding capabilities.
- Payment Processing & Accounting (20%): Easy payment processing and accounting is crucial if you’d like your B2B clients to continue buying from you. We assigned a weight of 20% for this category and gave bonus points to solutions with inventory management, the ability to accept recurring payments and physical POS options for in-person sales.
- Additional Features (25%): Additional features account for 25% of our total score. Some examples of them include CRM integrations, built-in shipping and tax calculator, abandoned cart recovery tools, digital goods selling capabilities and mobile apps.
- Service and Support (10%): Because a B2B e-commerce platform is a long-term investment, you’ll likely have questions or require assistance at some point in time. Service and support made up 10% of our total score. Live chat, phone and email support, self-help knowledge bases and community forums were all important to us.
- Expert Score (10%): Lastly, we evaluated the expert score, which includes features, value for money, popularity and ease of use. We gave this category a weight of 10% to ensure we were taking into account both user and expert opinions on each B2B e-commerce solution.
Frequently Asked Questions (FAQs)
What is a B2B e-commerce platform?
Put simply, a B2B e-commerce platform allows businesses to sell their products to business clients online. It’s an essential tool for manufacturers, wholesalers, distributors and other B2B sellers.
How much does a B2B e-commerce platform cost?
Pricing for B2B e-commerce solutions varies. While there are free versions available, most of them come with a starting subscription fee between $29 and $39 per month. In general, the more users and features you’d like, the more you’ll pay.
What is the best B2B e-commerce platform?
The best B2B e-commerce software depends on your particular budget and needs. Wix, Shopify, BigCommerce, Shift4Shop, CoreCommerce, WooCommerce and Square Online are all excellent options you may want to explore.