Often described as "painfully hip," the Imitation of Christ line is created by Tara Subkoff, arts school dropout cum indie darling. The label aims to "transform undesirables into desirables;" in other words, to restore old pieces of clothing into beautiful, fashionable new ones. IOC continues to expand its horizons, having recently participated in a gallery opening, staging a circus in which models hung from a trapeze. Subkoff will soon be collaborating with the old couture house Capucci to design a collection for the brand's re-launch. The force behind IOC is a creative collective of designers who proclaim themselves "social engineers" and who have garnered the love of fashionistas since their 2000 launch in an East Village funeral parlor.
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