New York socialite Lilly Pulitzer
quit the city in the 1950's to open a juice shop in Palm Beach,
Florida, only to realize that it wasn't the frosty beverages
that would make her famous -- it was the dresses she wore while
selling them. Pulitzer's colorful, summery dresses, shells,
and capri pants quickly made her a favorite in Florida (and
later, Cape Cod and the Hamptons). Fashioned in kitschy patterns
imprinted with ducks and sea turtles, and in pastel plaids,
and making good use of ever-preppy pinks and greens, her designs
have changed little in the past half-century. After experiencing
a major resurgence of interest in the mid-1990's, Lilly Pulitzer's
clothing has once again become the unofficial uniform for the
resort set.
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