BETA
THIS IS A BETA EXPERIENCE. OPT-OUT&nbspHERE

Breaking

32 minutes ago
Trump Doubles Down On Tariffs Amid Economic Chaos: ‘The Patient Lived, And Is Healing’","scope":{"topStory":{"index":1,"title":"Trump Doubles Down On Tariffs Amid Economic Chaos: ‘The Patient Lived, And Is Healing’","image":"https://specials-images.forbesimg.com/imageserve/67ee9074f166feca6ec1be06/0x0.jpg","isHappeningNowArticle":true,"date":"32 minutes ago","uri":"https://www.forbes.com/sites/alisondurkee/2025/04/03/trump-doubles-down-on-tariffs-amid-economic-chaos-the-patient-lived-and-is-healing/"}},"id":"ea6869c3j9cg00"},{"textContent":"
1 hour ago
Markets Shudder: Here’s What Stocks Are Losing The Most In Tariff Selloff","scope":{"topStory":{"index":2,"title":"Markets Shudder: Here’s What Stocks Are Losing The Most In Tariff Selloff","image":"https://specials-images.forbesimg.com/imageserve/67ee892114894d3a5c03002c/290x0.jpg?cropX1=0&cropX2=2173&cropY1=30&cropY2=1251","isHappeningNowArticle":true,"date":"1 hour ago","uri":"https://www.forbes.com/sites/dereksaul/2025/04/03/markets-shudder-heres-what-stocks-are-losing-the-most-in-tariff-selloff/"}},"id":"6f7bjp0qrdqc00"},{"textContent":"
2 hours ago
Trump's Tariffs Tip Economy 'Perilously Close' To A Recession, Largest U.S. Bank Warns","scope":{"topStory":{"index":3,"title":"Trump's Tariffs Tip Economy 'Perilously Close' To A Recession, Largest U.S. Bank Warns","image":"https://specials-images.forbesimg.com/imageserve/67ee7dc7b9b7c0ae8af6c758/290x0.jpg?cropX1=0&cropX2=2686&cropY1=276&cropY2=1788","isHappeningNowArticle":true,"date":"2 hours ago","uri":"https://www.forbes.com/sites/dereksaul/2025/04/03/trumps-tariffs-tip-economy-perilously-close-to-a-recession-largest-us-bank-warns/"}},"id":"4gd6pldbq9mg00"},{"textContent":"
2 hours ago
New York Mayor Eric Adams Will Run For Reelection As Independent To Skip Democratic Primary","scope":{"topStory":{"index":4,"title":"New York Mayor Eric Adams Will Run For Reelection As Independent To Skip Democratic Primary","image":"https://specials-images.forbesimg.com/imageserve/67ee79b4ad9648c335a9f9f5/290x0.jpg?cropX1=0&cropX2=4095&cropY1=0&cropY2=2302","isHappeningNowArticle":true,"date":"2 hours ago","uri":"https://www.forbes.com/sites/siladityaray/2025/04/03/new-york-mayor-eric-adams-will-run-for-reelection-as-independent-to-skip-democratic-primary/"}},"id":"eb43b1952c2o00"},{"textContent":"
3 hours ago
Job Cuts Soared 60% In March To Highest Since Spring 2020—Almost All Because Of DOGE","scope":{"topStory":{"index":5,"title":"Job Cuts Soared 60% In March To Highest Since Spring 2020—Almost All Because Of DOGE","image":"https://specials-images.forbesimg.com/imageserve/67ed846be87c89632e389e29/290x0.jpg?cropX1=0&cropX2=1908&cropY1=31&cropY2=1104","isHappeningNowArticle":true,"date":"3 hours ago","uri":"https://www.forbes.com/sites/mollybohannon/2025/04/03/job-cuts-soared-60-in-march-to-highest-since-spring-2020-almost-all-because-of-doge/"}},"id":"51mf7b9h650800"},{"textContent":"
4 hours ago
Apple Leads Premarket Slide In Tech Stocks As Trump’s Reciprocal Tariffs Trigger Global Selloff","scope":{"topStory":{"index":6,"title":"Apple Leads Premarket Slide In Tech Stocks As Trump’s Reciprocal Tariffs Trigger Global Selloff","image":"https://specials-images.forbesimg.com/imageserve/67ee5dcc299f4cd2326bc8fc/290x0.jpg?cropX1=0&cropX2=5118&cropY1=0&cropY2=2877","isHappeningNowArticle":true,"date":"4 hours ago","uri":"https://www.forbes.com/sites/siladityaray/2025/04/03/apple-leads-premarket-slide-in-tech-stocks-as-trumps-reciprocal-tariffs-trigger-global-selloff/"}},"id":"1ph7gpdkiili00"},{"textContent":"
6 hours ago
‘No Winner In A Trade War’: China, EU And Others React To Trump’s Reciprocal Tariffs","scope":{"topStory":{"index":7,"title":"‘No Winner In A Trade War’: China, EU And Others React To Trump’s Reciprocal Tariffs","image":"https://specials-images.forbesimg.com/imageserve/67ee46e0b10eab7a141e27f5/290x0.jpg?cropX1=0&cropX2=2458&cropY1=0&cropY2=1383","isHappeningNowArticle":true,"date":"6 hours ago","uri":"https://www.forbes.com/sites/siladityaray/2025/04/03/no-winner-in-a-trade-war-china-eu-and-others-react-to-trumps-reciprocal-tariffs/"}},"id":"9eg21q0erl4000"},{"textContent":"
14 hours ago
4 Republicans Break With Trump As Senate Rejects His Canada Tariffs","scope":{"topStory":{"index":8,"title":"4 Republicans Break With Trump As Senate Rejects His Canada Tariffs","image":"https://specials-images.forbesimg.com/imageserve/67edd7ee39dff741984289d7/290x0.jpg?cropX1=0&cropX2=1940&cropY1=0&cropY2=1292","isHappeningNowArticle":true,"date":"14 hours ago","uri":"https://www.forbes.com/sites/antoniopequenoiv/2025/04/02/4-republicans-break-with-trump-as-senate-rejects-his-canada-tariffs/"}},"id":"adni5ap9c79400"},{"textContent":"
14 hours ago
Trump Imposes Tariffs On Uninhabited Heard And McDonald Islands—‘Remotest Places On Earth’","scope":{"topStory":{"index":9,"title":"Trump Imposes Tariffs On Uninhabited Heard And McDonald Islands—‘Remotest Places On Earth’","image":"https://specials-images.forbesimg.com/imageserve/67edd114c624d5adcaac349c/290x0.jpg?cropX1=0&cropX2=1988&cropY1=0&cropY2=1324","isHappeningNowArticle":true,"date":"14 hours ago","uri":"https://www.forbes.com/sites/antoniopequenoiv/2025/04/02/trump-imposes-tariffs-on-uninhabited-heard-and-mcdonald-islands-remotest-places-on-earth/"}},"id":"5coh1aidaoq000"},{"textContent":"
16 hours ago
Trump Announces Reciprocal Tariff Rates—54% For China, 20% On EU (Live Updates)","scope":{"topStory":{"index":10,"title":"Trump Announces Reciprocal Tariff Rates—54% For China, 20% On EU (Live Updates)","image":"https://specials-images.forbesimg.com/imageserve/62499fdeb85d6719dc85cb1a/290x0.jpg","isHappeningNowArticle":true,"date":"16 hours ago","uri":"https://www.forbes.com/sites/saradorn/2025/04/02/trump-announces-reciprocal-tariff-rates-54-for-china-20-on-eu-live-updates/"}},"id":"baeec0c4bdh800"},{"textContent":"
17 hours ago
Here’s The Full List Of Trump's Reciprocal Tariffs Announced Wednesday","scope":{"topStory":{"index":11,"title":"Here’s The Full List Of Trump's Reciprocal Tariffs Announced Wednesday","image":"https://specials-images.forbesimg.com/imageserve/67edaaeddd42426e9cec33e3/290x0.jpg?cropX1=0&cropX2=2690&cropY1=64&cropY2=1577","isHappeningNowArticle":true,"date":"17 hours ago","uri":"https://www.forbes.com/sites/mollybohannon/2025/04/02/heres-the-full-list-of-trumps-reciprocal-tariffs-announced-wednesday/"}},"id":"b15gp3o4631800"},{"textContent":"
18 hours ago
Battle For TikTok: Amazon, AppLovin Join Oracle And These Others Vying To Buy It","scope":{"topStory":{"index":12,"title":"Battle For TikTok: Amazon, AppLovin Join Oracle And These Others Vying To Buy It","image":"https://specials-images.forbesimg.com/imageserve/67ed9f96d03e5f5d7ee0fffe/290x0.jpg?cropX1=0&cropX2=2617&cropY1=0&cropY2=1742","isHappeningNowArticle":true,"date":"18 hours ago","uri":"https://www.forbes.com/sites/antoniopequenoiv/2025/04/02/battle-for-tiktok-amazon-applovin-join-oracle-and-these-others-vying-to-buy-it/"}},"id":"ceej0qde300g00"},{"textContent":"
18 hours ago
European Countries Push Back Against Trump’s Anti-DEI Crusade: Here Are All The Companies Rolling Back DEI Programs","scope":{"topStory":{"index":13,"title":"European Countries Push Back Against Trump’s Anti-DEI Crusade: Here Are All The Companies Rolling Back DEI Programs","image":"https://specials-images.forbesimg.com/imageserve/67df1799e345b4905945ad42/290x0.jpg?cropX1=0&cropX2=1962&cropY1=101&cropY2=1206","isHappeningNowArticle":true,"date":"18 hours ago","uri":"https://www.forbes.com/sites/conormurray/2025/04/02/european-countries-push-back-against-trumps-anti-dei-crusade-here-are-all-the-companies-rolling-back-dei-programs/"}},"id":"8dc9r89oq7pk00"},{"textContent":"
18 hours ago
Elon Musk Blamed Wisconsin Supreme Court Result On Billionaire Democratic Spending—But He And Republicans Outspent Them All","scope":{"topStory":{"index":14,"title":"Elon Musk Blamed Wisconsin Supreme Court Result On Billionaire Democratic Spending—But He And Republicans Outspent Them All","image":"https://specials-images.forbesimg.com/imageserve/67ed92e00aa09f9b47d102d8/290x0.jpg?cropX1=264&cropX2=2824&cropY1=281&cropY2=1721","isHappeningNowArticle":true,"date":"18 hours ago","uri":"https://www.forbes.com/sites/alisondurkee/2025/04/02/elon-musk-blamed-wisconsin-supreme-court-result-on-billionaire-democratic-spending-but-he-and-republicans-outspent-them-all/"}},"id":"20mhbdhg5ah600"},{"textContent":"
20 hours ago
Nintendo Hiked Prices For The Switch 2—And Some Customers Aren’t Happy","scope":{"topStory":{"index":15,"title":"Nintendo Hiked Prices For The Switch 2—And Some Customers Aren’t Happy","image":"https://specials-images.forbesimg.com/imageserve/67ed8252011ac3addd834df3/290x0.jpg?cropX1=0&cropX2=3986&cropY1=365&cropY2=2607","isHappeningNowArticle":true,"date":"20 hours ago","uri":"https://www.forbes.com/sites/conormurray/2025/04/02/nintendo-hiked-prices-for-the-switch-2-and-some-customers-arent-happy/"}},"id":"5jf2jq3jh66800"},{"textContent":"
21 hours ago
Is Musk On His Way Out? Trump Has Reportedly Said So—Here's What We Know","scope":{"topStory":{"index":16,"title":"Is Musk On His Way Out? Trump Has Reportedly Said So—Here's What We Know","image":"https://specials-images.forbesimg.com/imageserve/67ed6ec59fadb74168f1c39e/290x0.jpg?cropX1=0&cropX2=1805&cropY1=93&cropY2=1109","isHappeningNowArticle":true,"date":"21 hours ago","uri":"https://www.forbes.com/sites/mollybohannon/2025/04/02/is-musk-on-his-way-out-trump-has-reportedly-said-so-heres-what-we-know/"}},"id":"5najqd9mg1ik00"},{"textContent":"
23 hours ago
Newsmax Stock Craters Nearly 50% After Sizzling IPO—But Valuation Still Tops New York Times, Other Media Peers","scope":{"topStory":{"index":17,"title":"Newsmax Stock Craters Nearly 50% After Sizzling IPO—But Valuation Still Tops New York Times, Other Media Peers","image":"https://specials-images.forbesimg.com/imageserve/67ed51a5147cf1096400ffd6/290x0.jpg?cropX1=0&cropX2=2299&cropY1=16&cropY2=1310","isHappeningNowArticle":true,"date":"23 hours ago","uri":"https://www.forbes.com/sites/dereksaul/2025/04/02/newsmax-stock-craters-nearly-50-after-sizzling-ipo-but-valuation-still-tops-new-york-times-other-media-peers/"}},"id":"7hfn584koi8g00"},{"textContent":"
23 hours ago
Judge Dismissed Eric Adams Corruption Case ‘With Prejudice’—Denying Trump’s DOJ Request","scope":{"topStory":{"index":18,"title":"Judge Dismissed Eric Adams Corruption Case ‘With Prejudice’—Denying Trump’s DOJ Request","image":"https://specials-images.forbesimg.com/imageserve/67ed4d4687ca5de30a289fd9/290x0.jpg?cropX1=0&cropX2=1155&cropY1=0&cropY2=650","isHappeningNowArticle":true,"date":"23 hours ago","uri":"https://www.forbes.com/sites/tylerroush/2025/04/02/judge-dismissed-eric-adams-corruption-case-with-prejudice-denying-trumps-doj-request/"}},"id":"9b0lg36qaml800"},{"textContent":"
24 hours ago
Sean Combs Sued For Human Trafficking By Man Who Says He Was Sexually Assaulted In 2015: Here Are All The Major Accusations Against Diddy","scope":{"topStory":{"index":19,"title":"Sean Combs Sued For Human Trafficking By Man Who Says He Was Sexually Assaulted In 2015: Here Are All The Major Accusations Against Diddy","image":"https://specials-images.forbesimg.com/imageserve/66e073cb10835a911cd923c8/290x0.jpg?cropX1=0&cropX2=3975&cropY1=0&cropY2=2235","isHappeningNowArticle":true,"date":"24 hours ago","uri":"https://www.forbes.com/sites/maryroeloffs/2025/04/02/all-major-allegations-against-sean-diddy-combs-rape-sexual-abuse-cassie-ventura-tony-buzbee-lil-rod/"}},"id":"3h53pmid73j000"},{"textContent":"
+1 day ago
Trump Approval Rating Tracker: Most Americans Reject Tariffs In ‘Liberation Day’ Poll","scope":{"topStory":{"index":20,"title":"Trump Approval Rating Tracker: Most Americans Reject Tariffs In ‘Liberation Day’ Poll","image":"https://specials-images.forbesimg.com/imageserve/62499fdeb85d6719dc85cb1a/290x0.jpg","isHappeningNowArticle":true,"date":"+1 day ago","uri":"https://www.forbes.com/sites/saradorn/2025/04/02/trump-approval-rating-tracker-most-americans-reject-tariffs-in-liberation-day-poll/"}},"id":"2i0grgl7oo8800"},{"textContent":"
+1 day ago
These Cars—Chevrolet, Ford, Jeep And More—May Be More Expensive As Trump’s Auto Tariffs Take Effect Today","scope":{"topStory":{"index":21,"title":"These Cars—Chevrolet, Ford, Jeep And More—May Be More Expensive As Trump’s Auto Tariffs Take Effect Today","image":"https://specials-images.forbesimg.com/imageserve/67e6cee531a75fcb36d54545/290x0.jpg?cropX1=0&cropX2=2437&cropY1=138&cropY2=1509","isHappeningNowArticle":true,"date":"+1 day ago","uri":"https://www.forbes.com/sites/tylerroush/2025/04/02/these-cars-chevrolet-ford-jeep-and-more-may-be-more-expensive-as-trumps-auto-tariffs-take-effect-today/"}},"id":"5rbq3icc51eo0"}],"breakpoints":[{"breakpoint":"@media all and (max-width: 767px)","config":{"enabled":false}},{"breakpoint":"@media all and (max-width: 768px)","config":{"inView":2,"slidesToScroll":1}},{"breakpoint":"@media all and (min-width: 1681px)","config":{"inView":6}}]};
Edit Story

Nintendo Surprises With Switch 2 Price Hike—As Trump Imposes Tariffs On China And Vietnam

Following

Topline

The new Nintendo Switch 2 console will release in June at a launch price of $449.99, the gaming company announced Wednesday—a higher-than-expected price some analysts have attributed to Trump’s tariffs, including levies on Vietnam, where the company has moved much of its Switch production to from China in recent years.

Key Facts

Trump’s tariffs, including those levied on China and Vietnam, where Switch consoles are produced, have put “pressure a supply chain” Nintendo has “spent years optimizing away from China” by creating additional production facilities in Vietnam, Joost van Dreunen, a New York University Stern School of Business professor who teaches about the business of video games, told Forbes.

van Dreunen said consumers should expect “reduced holiday promotions, 10-15% price increases on accessories,” and more games to adopt the $80 pricing standard Nintendo appears to have set with the price tag for its new “Mario Kart World” game—which was an increase from the previous industry standard of $70 for games.

The tariffs hit Nintendo at its “most vulnerable moment,” van Dreunen said, citing the timing of the Switch 2 rollout, adding the company likely built some buffer into the console’s high price tag, but noted these tariffs were steeper than the company likely expected.

The Switch 2 costs 50% more than the original Switch retailed for at launch, representing a price hike that Kantan Games consultancy founder Serkan Toto told Reuters was “a bit higher than what was widely expected.”

The prices for the Switch 2 and its newly announced games sparked confusion as Nintendo did not announce the cost during an hour-long presentation Wednesday that focused on the console’s new features, though the company announced the price in a press release later that day.

The Switch 2 will be released in June, eight years after the original Switch hit stores.


Is The Switch 2 Price Hike Because Of Trump Tariffs?

Some analysts have indicated President Donald Trump’s threat of tariffs may have been one factor that influenced Nintendo to hike prices. Toto told the Financial Times the steep prices “suggested Nintendo was building a buffer in case tariffs hit supply chains harder than expected.” It was initially unclear whether Trump would impose tariffs on Vietnam, where much of Nintendo’s Switch production occurs, but Trump announced Wednesday that Vietnam, as well as China, would face some of the steepest rates. van Dreunen, who is also the CEO of data firm ALDORA, previously told gaming outlet Polygon that Trump’s Chinese tariffs would make gaming consoles, and “everything around it as well,” more expensive, and that Nintendo’s effort to move some production to Vietnam to avoid Chinese tariffs would become “moot” if Vietnam was also targeted.

Surprising Fact

Nintendo announced in 2019 it would move much of its Switch production facilities to Vietnam in an effort to avoid tariffs on China. Trump, then president during his first term, had raised tariffs on China multiple times, including just months after Nintendo announced it would shift some production away from China.

Chief Critics

The Switch 2 price hike sparked some blowback from customers online, some of whom voiced fears Trump’s tariffs could make the console or games even more expensive. In a thread announcing the price on the r/gaming subreddit, which has 46 million members, most of the most-upvoted comments criticized the console’s high price. “That’s too expensive and the price will never go down,” one user wrote, receiving more than 1,100 upvotes. Another user, upvoted nearly 2,000 times, called the prices of the games “hard to swallow.” Saltydkdan, a gaming YouTuber with more than 600,000 subscribers, posted on X: “Switch 2 games being $70 and $80 kind of killed my buzz, not gonna lie.” After Trump’s tariff announcement, a Reddit user in the r/Nintendo subreddit posted a thread fearing future price increases, garnering more than 1,100 upvotes.

Tangent

Nintendo announced the Switch 2 on April 2, the day Trump dubbed “Liberation Day,” in which he unveiled tariff increases worldwide. Trump imposed tariffs of 34% on China—on top of already-imposed tariffs, making the effective rate 54%—and 46% on Vietnam, making them two of the hardest-hit countries. Trump’s tariffs are widely expected to make many consumer goods more expensive.

How Is The Switch 2 Different From Its Predecessor?

The Switch 2 arrives with visual upgrades over its predecessor, including 1080p screens and the possibility of playing in 4K resolution if connected to a compatible television. Some of the controls are also upgraded, including the Joy-Con controllers, which can now function as a mouse. The Switch 2 will also support in-game chats and screensharing, and it will come with 256 gigabytes of internal storage, eight times the storage capability of its predecessor. Among the new games announced are “Mario Kart World,” the first open-world installment of the game series, as well as “Donkey Kong Bonanza,” “Hyrule Warriors: Age of Imprisonment,” “The Duskbloods,” “Kirby Air Riders” and “Survival Kids.”

Further Reading

Mario Kart World On Switch 2 Will Cost $80 (Kotaku)

Nintendo’s Switch 2 has big shoes to fill – at a much higher price (CNN)

Follow me on TwitterSend me a secure tip

Join The Conversation

Comments 

One Community. Many Voices. Create a free account to share your thoughts. 

Read our community guidelines .

Forbes Community Guidelines

Our community is about connecting people through open and thoughtful conversations. We want our readers to share their views and exchange ideas and facts in a safe space.

In order to do so, please follow the posting rules in our site's Terms of Service.  We've summarized some of those key rules below. Simply put, keep it civil.

Your post will be rejected if we notice that it seems to contain:

  • False or intentionally out-of-context or misleading information
  • Spam
  • Insults, profanity, incoherent, obscene or inflammatory language or threats of any kind
  • Attacks on the identity of other commenters or the article's author
  • Content that otherwise violates our site's terms.

User accounts will be blocked if we notice or believe that users are engaged in:

  • Continuous attempts to re-post comments that have been previously moderated/rejected
  • Racist, sexist, homophobic or other discriminatory comments
  • Attempts or tactics that put the site security at risk
  • Actions that otherwise violate our site's terms.

So, how can you be a power user?

  • Stay on topic and share your insights
  • Feel free to be clear and thoughtful to get your point across
  • ‘Like’ or ‘Dislike’ to show your point of view.
  • Protect your community.
  • Use the report tool to alert us when someone breaks the rules.

Thanks for reading our community guidelines. Please read the full list of posting rules found in our site's Terms of Service.