deal of the day

This App-Enabled Oral-B Toothbrush Is 40 Percent Off Today

Photo-Illustration: The Strategist

Over the years, we’ve become extremely invested in your oral health. We’ve found the best at-home teeth whiteners, mouth guards, flosses, and at one point we even dedicated a whole week to the topic. When we sought out the very best electric toothbrushes, Oral-B was recommended by dentists across the board. (Plus it has an ADA stamp of approval, meaning you can’t go wrong.) Today, as part of Target’s Deal Days event, you can get the Oral-B iO4 for 40 percent off, bringing its price down to just $60. The toothbrush has four smart modes (daily clean, whiten, sensitive, and super-sensitive), a pressure sensor that alerts you if you’re brushing too hard, and can connect with the Oral-B app and its daily brushing report. You’ll see exactly where you should brush more and if you’ve been doing so for the full recommended two minutes. The brush comes with a replacement head, travel case, and charger. So if your electric toothbrush has seen better days or you’re looking to upgrade your old manual one, the time to do so is now.

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This App-Enabled Oral-B Toothbrush Is 40 Percent Off