Welcome to the Strategist, a site for helping you shop the internet. It is written by journalists (not robots) and is designed to surface the most useful, expert recommendations for things to buy across the vast e-commerce landscape. Our goal first and foremost is to help you find the best version of whatever it is you are looking to buy, while introducing you to the stuff (a Japanese nail clipper that cuts with the precision of a Santoku knife, for instance) that you didn’t know you needed. We’ll test things ourselves; we’ll call up 40 interior designers to find the best-looking, most comfortable couch under $2,000; we’ll investigate how a certain coat from a certain retailer became a nationwide phenomenon; we’ll write odes to products that we’d happily do an infomercial for; and we’ll ask Anwar Hadid about his favorite hand soap. To give you a taste of what we do, here are some fitness and wellness products we’ve written about.
For Those Not Ready for Acupuncture and Too Cheap for Regular Massages
If you’re not into the idea of being pricked with acupuncture needles and can’t afford regular massages, writer Lori Keong understands and instead recommends this inexpensive acupressure mat for diffusing your chi. Read more here.
These Cured My Lifelong Fear of Bunions
Thanks to her grandmother’s hammertoes, writer Lauren Levy inherited a fear of bunions, but she has battled this fear head-on — or toes-first — with these stretchy gel exercise rungs for your toes. Read more here.
This Vaguely Threatening Water Jug Forces Me to Drink a Gallon a Day
On her quest for hydration, writer Caroline Goldfarb turned to this one-gallon jug emblazoned with motivational messages for inspiration and, at times, tough love. Read more here.
This Gel Seat Cushion Lets Me Work From a Dining Chair for Hours
The Strategist’s audience-engagement manager, Mia Leimkuhler, notes that working from home can be good for your well-being, but sitting in a non-office chair for eight hours is not — that is, it wasn’t until she found this gridded gel cushion. Read more here.
The Strategist is designed to surface the most useful, expert recommendations for things to buy across the vast e-commerce landscape. Some of our latest conquests include the best acne treatments, rolling luggage, pillows for side sleepers, natural anxiety remedies, and bath towels. We update links when possible, but note that deals can expire and all prices are subject to change.
