Comedy Central is set to have a classier Roast victim this year: Oscar nominee James Franco. Here’s the first promo for the roast, which will be held in Los Angeles August 18th and will air on the cable network on Labor Day (September 2nd). Neither the roastmaster nor the roasters have been announced yet, but one thing we do know is James Franco is about to get made fun of a lot for being pretentious and self-involved and doing a bad job of hosting the Oscars a couple years ago.