valentine’s day gifts

All of the Best Valentine’s Day Gift Ideas

Including a bouquet made of succulents and a heart-shaped mood locket.

Photo-Illustration: The Strategist; Photos: Getty, Retailer/Getty Images
Photo-Illustration: The Strategist; Photos: Getty, Retailer/Getty Images

And just like that, Valentine’s Day is less than a week away. So if you haven’t started hunting for a gift for your S.O., it’s now or never. Whether you’re shopping for the girlfriend with expensive taste, the spouse who finishes every dinner with a “sweet treat,” or the husband who loves few things more than a cold beer, we’ve been rounding up gifts for every kind of person ahead of the big day. And here, you’ll find all of our (very specific) guides in one place, with picks at every price point.

Many of the gifts included in our guides have already been vetted by designers, actresses, athletes, and our very own readers, but I’ve also done the due diligence of making sure every gift on this list will arrive by February 14 (unless I’ve indicated otherwise). Just note: Since we’re so close to the big day, you may need to pay expedited shipping fees in order to ensure your gift will arrive on time. If nothing below strikes your fancy, you can find more ideas for every kind of recipient through the Strategist Gift Scout. And as always, if you want to stay on top of all of our gifts coverage, sign up for our newsletter and you won’t miss a thing.

Update on February 10, 2025: Removed items that won’t arrive by Valentine’s Day and added ones that will; updated prices and checked stock for all other products.

Best Last-Minute Valentine’s Day Gifts

Valentine’s Day may fall on the same date every year — but if you’ve been procrastinating, we’re not judging. That said, many brands’ shipping deadlines are approaching quickly, so these are the last moments to order a gift on Amazon that doesn’t scream “I picked this up on my commute home.” Try our favorite body oil for the girlfriend who’s into wellness, or some very trendy gummies from BonBon for the husband with a sweet tooth. There’s also a reusable film camera from Kodak and more than 20 other gifts that should arrive before the big day. Read more here. 

Best On-Sale Valentine’s Day Gifts

The only thing better than a thoughtful gift is a thoughtful gift you got on sale. Deals editor Sam Daly has found 35 items that are on sale (most for under $100) and highly giftable — including half-off Beats, a blow-dryer brush, and plenty of candy for the valentine with a sweet tooth.

Best Valentine’s Day Gifts Under $25

We’ve said it before and we’ll say it again: You don’t have to spend a ton to give a great gift. If you’re looking for a surprising and delightful present that won’t cost you a fortune, consider this stackable tumbler from Yeti, a set of expensive-looking gold-plated hoops, or one of our favorite alternatives to a box of chocolates: marzipan. For more than 50 other Valentine’s Day gifts under $25, read more here.

Best Valentine’s Day Gifts Under $50

For budgets with a little more wiggle room, we’ve assembled an assortment of thoughtful gifts under $50. There’s something for every type of valentine, including the wife who’s looking for her signature scent, the husband searching for an excuse to relax, and the girlfriend whose New Year’s resolution is to stop ordering takeout. Read more here.

It’s a truth universally acknowledged that Valentine’s Day is the best excuse to have the “What are we?” conversation. And with that conversation just might come the need to buy a gift. Whether you are in a situationship or have been together long-term, we have plenty of gift suggestions for every relationship stage. For the person you’ve had the toothbrush conversation with, try a really nice toothbrush to seal the deal. If you’ve successfully DTR’d, there’s a snow globe to celebrate the moment you met. Read more here.

The Cheapest, Nicest Valentine’s Day Gifts From the Most Expensive Brands

If you’re looking for a gift for a partner with expensive taste, you’ll be happy to know that a number of “It” girl brands offer little luxuries that don’t cost a fortune. Whether you go for a leopard-print scrunchie from Ganni, a Timothée Chalamet–approved beanie from Arc’Teryx, or a retro-inspired teakettle from Smeg, these gifts will feel special without breaking the bank. Read more here.

The Best Splurgy Gifts for Girlfriends Who Are Actually Worth It

A splurgy gift can be a real treat for your valentine — but not all splurges are equal. Skip the trendy handbag that will be out of style by next year, and take note from our guide to expensive gifts that are actually worth your money. The gifts on our list are made from materials that earn them a higher price tag, like a 100 percent cashmere sweater from Guest in Residence, a tightly woven lambswool blanket from Tekla, or the impressively fragrant Le Labo candle that’s complete with a natural wick. Read more here.

The Best Splurgy Gifts for Boyfriends Who Are Actually Worth It

And for the luxe-loving boyfriends, our recommendations (almost) pay for themselves thanks to their durability and utility. Strategist writer Jeremy Rellosa drew from his experience testing everything from alarm clocks to cold-weather essentials to round up these worth-it gifts your boyfriend will use for years to come, whether he sets 20 alarms, starts each morning with freshly ground beans, or sees every three-day weekend as an excuse to travel. Read more here.

Best Valentine’s Day Flowers (That You Can Order Online)

We’d be remiss to not recommend at least a few bouquets of flowers. From UrbanStems, you’ll find bouquets of classic roses in a romantic pink and fiery orange. For the special someone who’d prefer something a little less on the nose, consider a bouquet of succulents from UrbanStems. Read more here.

Best Valentine’s Day Gifts for Her

Whether you’re shopping for the mom who needs her beauty sleep or the wife who’s intent on journaling in the New Year, our roundup of Valentine’s Day gifts for every type of woman has more than 60 gift ideas. This tried-and-true sleep-therapy balm, double-sided puzzle, and gridded notebook are beloved by readers for a reason, but there are plenty of other options for your S.O., too. Read more here.

Best Gifts for Every Type of Girlfriend

If you’re looking for a gift for your girlfriend, follow Strategist writer Tembe Denton-Hurst’s advice: “Pay attention and be specific.” That may seem daunting, but Denton-Hurst’s list includes more than 40 thoughtful gifts to guide you along. May we suggest a chainmail scrubber for the girlfriend who’s obsessed with caring for her cast iron, a LEGO bouquet for the girlfriend who loves a puzzle, or a handsome tea infuser for the girlfriend who needs her morning brew? Read more here.

Best Gifts for Every Type of Wife

Denton-Hurst’s advice for gifting girlfriends still holds true when it comes to wives, but since you likely have a few more Valentine’s Days under your belt, we’re here to help with more than 80 gift ideas that will feel fresh no matter how many years you’ve been celebrating together. For the wife who puts comfort above all else, we suggest actress-loved fuzzy socks. If her top drawer is already overflowing, try an on-the-go photo printer or Mary Poppins–esque makeup bag. Read more here.

Best Fine Jewelry Under $500

Our writer and resident jewelry collector Ambar Pardilla is here to let you in on a secret: “While a lot of fine pieces come with a four-figure-plus price tag, you don’t actually have to spend a fortune.” After scouring the internet for the best necklaces, bracelets, and earrings under $500, she turned up more than 50 gift-worthy pieces, including some dainty berry-shaped earrings by Ted Muehling, a plum-shaped charm from Catbird, and a set of interconnected, fidget-spinner-esque silver rings by Spinelli Kilcollin. Read more here.

Best Valentine’s Day Gifts for Him

Moving on to the gifts for guys, you’ll find suggestions for every type of man, from the one you travel the world with to the one who puts massage gift certificates at the top of every wish list. For the design-minded partner, we recommend this mushroom-shaped nightlight that we spotted in John Derian’s whimsical apartment. If none of those ideas speak to you, we found 53 more. Read more here.

Best Gifts for Every Type of Boyfriend

Rellosa has similar advice to Denton-Hurst when it comes to finding a gift for your boyfriend: “The more you can pinpoint his interests and align them to the right product, the better the gift will be.” In Rellosa’s list of 65 gifts, you’ll find a seasoned grill press for the boyfriend who wants to perfect his grilled cheese, along with a loveseat chair for the one who’s into camping. And if you’re still stumped, try this nifty beverage cooler, which will chill his drinks whether he prefers a beer, cider, or soda. Read more here.

Best Gifts for Every Type of Husband

Given the “husband who has everything” stereotype, our gifts for husbands lean practical yet charmingly unexpected. Within the 60-plus gifts we’ve collected, you’ll find a keychain-slash-charging-cable for the husband whose phone is always at one percent, a battery-free nose trimmer for the man who’s really into grooming, and a warm-toned book light for the late-night reader. Read more here. 

Best Valentine’s Day Gifts for the Two of You

Still feeling stumped? Try a gift that you can enjoy together, like a vibey puzzle or a duet of disposable cameras. For a splurge, we suggest this instant projector that’ll come in handy for movie nights for years to come. Read more here.

Best Food Gifts for Every Type of Valentine

If your S.O. believes their love language is food, try an edible gift. Our kitchen and dining writer, Emma Wartzman, rounded up 23 of her favorite sweets and treats, including an all-chocolate Basque-style cake and a box of handmade chocolate truffles. For the valentine who opts for sour over sweet, try this versatile chili vinegar that’s akin to Frank’s RedHot. Read more here.

Best Valentine’s Day Gifts for Kids

Take a page out of Strategist writer Lauren Ro’s book and use Valentine’s Day as another excuse to spoil your kiddos. Drawing from her own expertise, she curated a list of 25 non-candy Valentine’s Day gifts for kids. On it, you’ll find classic gifts, like her son’s favorite paint markers, along with a variety of heart-shaped delights, such as color-changing mood lockets and a waffle machine that churns out heart-shaped treats. Read more here.

The Best Tiny Valentine’s Day Gifts

You don’t need a tiny valentine to shop for a tiny gift. Consider a “fun-size” ballpoint pen for the valentine who jots down ideas on their daily commute or some mini Laneige for the beauty fanatic. There’s a surprisingly adorable pair of Yeti stackable cups, too. Read more here.

Best Subscription Boxes to Gift

A subscription box is ideal for the valentine who mourns a holiday before it’s over so they can keep the romantic festivities going long past February 14. You’ll want to pick a box that aligns with your partner’s interests, but some of our favorites include the Japanese snack boxes from Bokksu, tea-of-the-month-club membership from Atlas Tea Club, and History by Mail subscription for the aspiring Jeopardy! contestant. Read more here.

Editor’s note: Some of these subscription boxes won’t arrive by February 14, but they’ll be the gift that keeps on giving after the subscription begins.

The Strategist is designed to surface useful, expert recommendations for things to buy across the vast e-commerce landscape. Every product is independently selected by our team of editors, whom you can read about here. We update links when possible, but note that deals can expire and all prices are subject to change.

All of the Best Valentine’s Day Gift Ideas