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Ricky Martin and Nicki Minaj to Replace Lady Gaga and Cyndi Lauper in MAC’s Viva Glam Campaign

By , the Cut’s financial-advice columnist.  In addition to “My Two Cents,” she writes about work and parenting for the site. Previously, she was the senior features editor at Harper's Bazaar and a senior editor at the Cut. She was also the editorial director for MM.LaFleur. Her work has also been published in Glamour, Art in America, Politico, and other places.
Ricky Martin and Nicki Minaj.
Ricky Martin and Nicki Minaj. Photo: Alfredo Estrella/AFP/Getty Images, Jason Merritt/Getty Images

The new spokespeople take over MAC’s 2012 Viva Glam campaign in February, according to a press release; the new images are being shot today in Miami by David LaChapelle. Ricky Martin is the campaign’s third male spokesperson after Elton John in 2001 and Boy George in 2004. MAC donates 100 percent of the proceeds from Viva Glam lip products to fight HIV and AIDS.

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Ricky Martin and Nicki Minaj to Replace Lady Gaga and Cyndi Lauper in MAC’s Viva Glam Campaign