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Masks, Man Thongs, Nudity: Introducing Lady Gaga’s Debut Fragrance Ad

By , the Cut’s financial-advice columnist.  In addition to “My Two Cents,” she writes about work and parenting for the site. Previously, she was the senior features editor at Harper's Bazaar and a senior editor at the Cut. She was also the editorial director for MM.LaFleur. Her work has also been published in Glamour, Art in America, Politico, and other places.
Gaga's new campaign.
Gaga’s new campaign. Photo: Fame

Lady Gaga released the very first image from the print campaign for her debut fragrance, Fame, on her website last night (yes, you have to make a “Monster” account, complete with your name, e-mail address, and password, to gain access). Shot by Steven Klein, it shows Gaga nude and strategically covered with tiny men in thongs. Adorable! Now, just imagine how this will translate into a video commercial.

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Masks, Man Thongs in Lady Gaga’s Fragrance Ad