The latest Skims campaign is here, this time featuring actress Olivia Munn for Breast Cancer Awareness Month.
On Wednesday, Kim Kardashian’s shapewear brand unveiled its most recent campaign starring Munn and her mastectomy scars for October. According to Munn, the idea to show off the scars happened on the spot during the photo shoot. “We were in the middle of the shoot and we were changing an outfit that could see more of my scars, and so the makeup artist was touching up my scars, and then we got to the double-mastectomy scars and they were really hard to cover up,” she revealed earlier on the Today show. “And then I was looking in the mirror and I just thought, I’m done being insecure about my scars.”
Munn was diagnosed with breast cancer in February 2023 and has undergone five surgeries since, including a double mastectomy and a hysterectomy. She serves as a brand ambassador for Skims, which has released campaigns featuring Usher, WNBA stars, Lana Del Rey, and Sabrina Carpenter, to name a few. Munn’s campaign features the latest shapewear and her posing in the controversial nipple bra released last year, but she’s hopeful that including the scars will inspire others who have gone through similar experiences.
“I really hope that other women see them on billboards and online and in magazines and feel really beautiful knowing that they have the same scars that I have and that I’m embracing them,” Munn continued on the Today show. As someone who has similar scars from a different surgery I underwent a few years ago, I have to admit it was moving to see these images pop up on my Instagram feed. Skims is also donating a small percentage of retail sales to breast-cancer organization Susan G. Komen for the remainder of the month.